Blog
Unlocking Community Engagement: Mastering Social Media Challenges
Embarking on the journey of using social media challenges to engage and grow an online community was an enlightening experience for me. As someone...
Listening In: Decoding Customer Needs and Outpacing Competitors
Greetings, fellow business enthusiasts! Today, I’m excited to take you on a journey through the fascinating world of social listening and competitor...
Finding the Sweet Spot: A Chat on Balancing Automation and Human Touch in Customer Service
The other day, I had a fascinating conversation with Alex, a friend who works in customer relations for a mid-sized tech company. We were sitting at...
Influencer Marketing: The Silent Powerhouse of Modern Business
Influencer marketing is so much more than people grimacing during selfies in front of a new restaurant. While that might be the image that pops into your head, the reality is far more sophisticated. In our hyper-aggressive sales environment, where gatekeepers block cold callers and our inboxes are bursting with unwanted offers, the subtle art of influencer marketing is gaining ground as a potent strategy in the fight to gain new customers.
Predicting the Future: A Chat on Influencer Trends and Topics
The other day, I found myself in an engrossing conversation with my friend Alex, who works in digital marketing. We were sipping our coffees in a...
Building Connections: How User-Generated Content Fosters Brand Loyalty
As I sat down with Jamie, a dynamic social media strategist who's been at the forefront of creating vibrant online communities, I was eager to dive...