Group Takeover: LinkedIn’s Untapped Goldmine!

Group Takeover: LinkedIn’s Untapped Goldmine!

Right, let’s talk LinkedIn group takeovers! I was chatting with Sean the other day – he’s a wizard when it comes to LinkedIn marketing – and we were brainstorming how to really cut through the noise. We kept circling back to leveraging existing...
LinkedIn Alchemy: Turning Personas into Profit

LinkedIn Alchemy: Turning Personas into Profit

Right, so I was grabbing a coffee with Cerys the other day, and we got talking about LinkedIn. Not just the usual, ‘polish your profile’ stuff, but how to really use it to drum up new business. Specifically, we were diving deep into hyper-personalized...