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Unlocking Competitive Advantage: My Journey with Audience Segmentation and Psychographic Profiling

Unlocking Competitive Advantage: My Journey with Audience Segmentation and Psychographic Profiling

by Marcie Terman | Feb 14, 2026 | Blog

Alright, buckle up! Let me tell you about my deep dive into audience segmentation and psychographic profiling. It’s not just some marketing buzzword; it’s a game-changer, especially when you want to carve out a real competitive edge in your market....
My Deep Dive into Hyper-Personalised Facebook Campaigns: A Journey from Data to Conversions

My Deep Dive into Hyper-Personalised Facebook Campaigns: A Journey from Data to Conversions

by Marcie Terman | Feb 13, 2026 | Blog

Right, buckle up, because I’m about to share my journey into the rabbit hole of hyper-personalised Facebook content and ad campaigns. It’s been a wild ride, full of data, creative brainstorming, and a whole lot of learning. And the best bit? It’s actually...
LinkedIn Goldmine: Unlocking Hyper-Personalisation for Business Growth

LinkedIn Goldmine: Unlocking Hyper-Personalisation for Business Growth

by Marcie Terman | Feb 12, 2026 | Blog

Right, so I was chatting with Spencer the other day – you know, the guy who’s practically a LinkedIn guru – and we got onto the topic of generating new business using the platform. Spencer’s been experimenting with hyper-personalised content marketing, and...
My Deep Dive into Personalized Recommendations with Messenger Chatbots: A New Business Frontier

My Deep Dive into Personalized Recommendations with Messenger Chatbots: A New Business Frontier

by Marcie Terman | Feb 11, 2026 | Blog

Right, let’s talk Facebook. Not just scrolling through endless memes, but using it as a seriously powerful tool to generate business. I’ve been knee-deep in exploring the potential of Facebook Messenger chatbots, specifically focusing on how to automate...
Facebook for Good: My Chat About Making a Real Difference

Facebook for Good: My Chat About Making a Real Difference

by Marcie Terman | Feb 10, 2026 | Blog

Right, let’s talk Facebook and doing good. I was chewing the fat with Mollie the other day about using Facebook, not just for the usual marketing spiel, but for something a bit more meaningful: cause-related marketing and social impact initiatives. We were both...
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  • Unlocking Competitive Advantage: My Journey with Audience…

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  • My Deep Dive into Hyper-Personalised Facebook Campaigns: …

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  • LinkedIn Goldmine: Unlocking Hyper-Personalisation for Bu…

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  • My Deep Dive into Personalized Recommendations with Messe…

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