X Marks the Spot: Unlocking Social Commerce Gold

X Marks the Spot: Unlocking Social Commerce Gold

Right, so I recently had a cracking chat with Connor about how businesses are really starting to get X, and not just as a shouting platform, but as a proper social commerce hub. Forget just racking up followers; we’re talking turning them into paying customers,...
X Marks the Spot: Loyalty Unleashed!

X Marks the Spot: Loyalty Unleashed!

Right, let’s talk X – you know, what used to be Twitter – and how it can seriously boost your loyalty programs. I was just bouncing ideas off Samuel the other day, and we landed on some pretty neat strategies, specifically around bridging that gap between online...
AI-Powered Invites: A Game Changer?

AI-Powered Invites: A Game Changer?

Right, so I was chatting with Yasmin the other day about how we could really shake things up with event invitations, make them feel, well, personal. We were brainstorming about innovative ideas for using email to create a totally bespoke experience, tailored to each...