Marcie Terman

LinkedIn Lead Gen: Ditching InMail, Diving into Data

by Marcie Terman | Aug 16, 2025 | Blog

So, I was chatting with Benjamin the other day – he’s a whizz at generating leads for his SaaS business – and we got onto the topic of LinkedIn. We both agreed that the days of relying solely on InMail for lead generation are well and truly over. People are...

Building Bridges, Not Barriers: My Journey with Personalized Shopping via Messenger Bots

by Marcie Terman | Aug 15, 2025 | Blog

Right, let’s talk shop. For months, I’ve been knee-deep in the world of Facebook Messenger bots, specifically exploring how they can revolutionise the shopping experience. Not just making it easier, but truly personalized. I’m talking about moving...

LinkedIn Events: My Secret Weapon for Hybrid Networking and Lead Capture (and How You Can Use It Too!)

by Marcie Terman | Aug 14, 2025 | Blog

Okay, let’s be honest. We’ve all been to those webinars that feel… well, a bit like shouting into the void. You present, maybe get a few questions at the end, and then… crickets. I was stuck in that rut too, desperately searching for a way to make my...

Turning Facebook Chatter into Product Gold!

by Marcie Terman | Aug 13, 2025 | Blog

So, I was chatting with Anthony the other day, bouncing around ideas about how to really leverage Facebook for product development. You know, go beyond just posting updates and actually listen to what people are saying. We were diving deep into this whole idea of...

Local Love: How AI Recs Can Boost Your Business

by Marcie Terman | Aug 12, 2025 | Blog

Right, so I sat down with Edward the other day, a real whiz when it comes to AI and marketing, to pick his brain about something that’s been buzzing in my head: how can small, local businesses use the power of personalised recommendations to really compete with...