Marcie Terman

LinkedIn Ad Alchemy: Turning Clicks into Clients

by Marcie Terman | Feb 21, 2025 | Blog

So, I was chatting with Eva the other day, a marketing whiz, about squeezing every last drop of potential out of LinkedIn for generating new business. We got deep into the weeds, particularly around targeted LinkedIn ads with A/B testing and retargeting. I thought...

LinkedIn Learning: My Chat with Morgan About Turning Skills into Sales!

by Marcie Terman | Feb 20, 2025 | Blog

So, I was chatting with Morgan the other day, and the conversation drifted, as it often does, to LinkedIn. We were brainstorming innovative ideas for using the platform to actually generate new business, not just passively build a profile. Morgan’s a clever cookie and...

Beyond the Static Profile: How Interactive LinkedIn Live Events Generated Real Business

by Marcie Terman | Feb 18, 2025 | Blog

Alright, buckle up, because I’m about to share a strategy that completely transformed my LinkedIn game: interactive LinkedIn Live events. It wasn’t just about broadcasting; it was about sparking conversations, building genuine connections, and ultimately,...

How AI is Giving Small Luxury Brands a Serious Edge

by Marcie Terman | Jan 8, 2025 | Blog, Case Study

Okay, so let’s talk about selling the finer things in life. You know, those high-ticket items that make dreams come true: sleek yachts cutting through turquoise waters, private jets soaring above the clouds – oh, and handcrafted sports cars that hug every curve...

Helping Small Charities Thrive in the Digital Age

by Marcie Terman | Jan 6, 2025 | Blog

The charity sector is experiencing a digital revolution. It’s no longer enough to rely on traditional fundraising methods; in today’s world, charities need to be tech-savvy to truly thrive. But with limited resources and budgets, how can smaller charities...