Right, so I sat down with Molly the other day, a total whizz when it comes to lead generation. We were chewing the fat about innovative ways to drum up new business on LinkedIn, and I got her to spill the beans on something she’s been killing it with: personalised...
Email’s Next Level: Personalisation Without the Privacy Panic!
So, I recently had a fascinating chat with Harriet, a data scientist deep in the weeds of machine learning, about the future of email. And let me tell you, the future isn’t just about fancy templates; it’s about truly understanding each recipient without...
Conquering Event Fatigue: My Journey Crafting AI-Powered, Irresistibly Personalised Event Invitations
Right, let’s talk about event fatigue. You know the feeling, don’t you? That overwhelming sense of ‘not another event invitation!’ clogging your inbox. As a writer, I’ve always been fascinated by communication, and this phenomenon felt like a...
Conquering Event Fatigue: My Journey Crafting AI-Powered, Irresistibly Personalised Event Invitations
Right, let’s talk about event fatigue. You know the feeling, don’t you? That overwhelming sense of ‘not another event invitation!’ clogging your inbox. As a writer, I’ve always been fascinated by communication, and this phenomenon felt like a...









