Marcie Terman

AI: The Future’s Bright, If We Embrace it Right!

by Marcie Terman | Oct 23, 2024 | Blog

Throughout history, each technological leap has stirred a cocktail of excitement and fear. From Gutenberg’s printing press in 1440 to the dawn of the internet in the 1990s, each innovation has been met with trepidation about its potential downsides. Artificial...

Navigating the World of Reposting: Tips from a Friend

by Marcie Terman | Oct 23, 2024 | Blog

Recently, I caught up with my friend Alex over coffee, and our chat took an unexpected deep dive into the fascinating world of user-generated content (UGC) and the art of reposting it across social media platforms. As someone who’s been dabbling in the social...

Creating Magic: A Journey into Influencer Collaboration for Visual Content

by Marcie Terman | Oct 22, 2024 | Blog

When I first embarked on my exploration into the world of influencer collaborations, I knew I needed insight from someone who had successfully navigated this fascinating terrain. Enter Alex, a dynamic content creator and marketing strategist who has mastered the art...

Unlocking the Power of AI in Budget Allocation for Ad Spend

by Marcie Terman | Oct 21, 2024 | Blog

As a digital marketing enthusiast, I’ve always been fascinated by how technology can optimise marketing strategies. Recently, I embarked on a journey to explore how AI-powered budget allocation strategies can optimise ad spend. With the rise of artificial...

Unlocking Engagement: The Secrets Behind Successful Influencer Campaigns

by Marcie Terman | Oct 20, 2024 | Blog

I recently had the pleasure of sitting down with Emma Collins, a digital marketing strategist with an impressive track record of orchestrating successful influencer campaigns. Emma has been the behind-the-scenes force for several brands that have seen their customer...