Beyond the Like Button: Cracking Facebook Conversions

Beyond the Like Button: Cracking Facebook Conversions

Right, let’s dive in! I had a cracking chat with Ben the other day about really making Facebook sing for business, you know, going beyond just racking up likes. We were brainstorming how to use Facebook’s data – and trust me, there’s a lot of it – to actually...
Facebook Fortune Teller: Predicting Content Success!

Facebook Fortune Teller: Predicting Content Success!

So, I was chatting with Laura the other day – she’s a marketing whiz, always on the cutting edge – and we got deep into the weeds about Facebook. Not just cat videos and political rants, but the real potential for using it to drum up new business. Specifically,...
AI for All: Chatting Accessibility with Cerys

AI for All: Chatting Accessibility with Cerys

Right, let’s dive into something really important: making sure everyone can use AI-powered customer service. I recently had a brilliant chat with Cerys, who’s been doing amazing work in the accessibility space, specifically focusing on how we can leverage...