Marcie Terman

Unlocking LinkedIn: From Learning to Leads

by Marcie Terman | Jun 4, 2025 | Blog

Right, let’s dive into this LinkedIn thing. I was chatting with Noah the other day – proper marketing whizz, that one – about innovative ways to generate new business on LinkedIn, and our conversation kept circling back to LinkedIn Learning and this whole...

Unlocking Business Growth: My Journey with Facebook Workplace for Collaboration and Partnerships

by Marcie Terman | Jun 3, 2025 | Blog

Right, let’s talk Facebook Workplace. I’ve spent the last few months diving deep into how this platform can be a game-changer, not just for internal chats but for building real, tangible external partnerships and driving new business. It’s been a bit of a...

Level Up Your LinkedIn Game: Interactive Content and the Magic of ABM

by Marcie Terman | May 31, 2025 | Blog

Right, let’s talk LinkedIn. We all know it’s the professional network behemoth, but are you really squeezing every drop of potential out of it? I’ve been experimenting, delving into the realms of interactive content and account-based marketing (ABM),...

LinkedIn Groups 2.0: My Journey Building Exclusive Communities & Value Exchange

by Marcie Terman | May 30, 2025 | Blog

Right, let’s talk LinkedIn Groups. For years, they felt a bit…meh. Basic discussion forums, often filled with spam and self-promotion. But, I recently embarked on a project to revitalise my approach, transforming them into powerful engines for lead generation...

Turning Frowns Upside Down: My Deep Dive into Sentiment Analysis for Facebook Reputation Management

by Marcie Terman | May 29, 2025 | Blog

Right, let’s talk Facebook. Not just aimlessly scrolling through cat videos (though, guilty as charged!), but using it strategically to build your business. I recently took a deep dive into how sentiment analysis can revolutionise your approach to reputation...