Marcie Terman

Facebook’s Crystal Ball: Predicting Your Next Customer

by Marcie Terman | Jul 27, 2025 | Blog

Right, so I sat down with Charlotte, a wizard when it comes to Facebook advertising, to pick her brain about something that’s been buzzing around my head: predictive audience segmentation. I mean, the idea of using data to basically guess who’s going to be...

AR: The Future of Fixing Things (and Selling Them?)

by Marcie Terman | Jul 26, 2025 | Blog

Right, so I was chatting with Ryan the other day – he’s deep into the tech side of our customer support, always experimenting with new toys. We were batting around ideas about using Augmented Reality (AR), specifically, to ramp up both service and sales....

Quiz Whizz: Unlocking LinkedIn Leads with Interactive Learning

by Marcie Terman | Jul 25, 2025 | Blog

So, I recently had a brilliant chat with Millie, a LinkedIn marketing guru, about something that’s been buzzing in my head for a while: how to really leverage LinkedIn Learning for lead generation. We’ve all seen the courses and the micro-learning modules,...

Crystal Ball Commerce: Predicting Customer Needs with AI

by Marcie Terman | Jul 24, 2025 | Blog

Right, so I recently sat down with Morgan, a data science guru, to pick their brain about something that’s been buzzing around the marketing world: using AI to predict what customers want before they even know it themselves. Sounds a bit ‘Minority...

Unlocking LinkedIn Gold: From Employee Voices to Business Booms

by Marcie Terman | Jul 23, 2025 | Blog

Right, so I was chatting with Charlie the other day, and we got completely engrossed in this fascinating discussion about LinkedIn. Specifically, how businesses can actually use it to genuinely generate leads and boost their profile, not just post corporate platitudes...