

Right, let’s get down to brass tacks. I recently had a cracking chat with Logan, a real LinkedIn whizz, about how businesses can actually use their company page to attract new clients. Not just have it sit there looking pretty (or, let’s be honest, often a bit...

My Facebook Ads Journey: How A/B Testing & Analytics Transformed Local Business Campaigns
Right, so I’ve been wrestling with Facebook Ads for local businesses for a while now, and I’ve learned a thing or two (mostly through trial and error!). It’s not enough to just throw an ad out there and hope it sticks. We need a data-driven approach. Let...

Level Up Your Facebook Game: From Insights to Interaction
Right, so, the other day I was chatting with Noah, a whizz-kid marketer, about something I’ve been wrestling with: how to really make Facebook work for generating new business, not just posting pretty pictures. We got deep into the rabbit hole of engagement,...

Facebook Gold: Mining Revenue with Data-Driven Ads
I recently had a cracking chat with Jayden, a whiz when it comes to Facebook advertising, about how businesses can seriously up their game and rake in new customers using the platform. We dived deep into the world of data-driven optimisation, focusing on A/B testing...
