Blog | Creativeguru AI

Video Killed the Cold Call: My Chat About LinkedIn Sales Navigator & Personalised Video

by Marcie Terman | Nov 27, 2025 | Blog

Right, so I sat down with Molly the other day, a total whizz when it comes to lead generation. We were chewing the fat about innovative ways to drum up new business on LinkedIn, and I got her to spill the beans on something she’s been killing it with: personalised...

Email’s Next Level: Personalisation Without the Privacy Panic!

by Marcie Terman | Nov 26, 2025 | Blog

So, I recently had a fascinating chat with Harriet, a data scientist deep in the weeds of machine learning, about the future of email. And let me tell you, the future isn’t just about fancy templates; it’s about truly understanding each recipient without...

Conquering Event Fatigue: My Journey Crafting AI-Powered, Irresistibly Personalised Event Invitations

by Marcie Terman | Nov 25, 2025 | Blog

Right, let’s talk about event fatigue. You know the feeling, don’t you? That overwhelming sense of ‘not another event invitation!’ clogging your inbox. As a writer, I’ve always been fascinated by communication, and this phenomenon felt like a...

Facebook Funnel: AR & Engagement Gold!

by Marcie Terman | Nov 24, 2025 | Blog

Right, so I was chatting with Abbie the other day – she’s a whiz when it comes to social media marketing – about this whole ‘Future of Facebook Engagement’ thing. Specifically, we were digging into how Interactive Experiences and Augmented Reality...

Turning Tweets into Treasure: Co-Creating Content on X

by Marcie Terman | Nov 23, 2025 | Blog

Right, so let’s talk about something I’m properly excited about: transforming your X (formerly Twitter) account into a thriving hub of user-generated content and brand advocacy. Forget shouting into the void; it’s about sparking a conversation and...

Decoding Your Crowd: Tailoring Tales for Triumph

by Marcie Terman | Nov 22, 2025 | Blog

Right, so the other day I was chatting with Ellis – she’s a whizz when it comes to PR – about something that’s been buzzing in my head for a while: how crucial accurate audience segmentation and, even more so, psychographic profiling really are. We were particularly...