Beyond the Blast: Cracking 1:1 Email Personalisation

Beyond the Blast: Cracking 1:1 Email Personalisation

Right, so I recently had a proper chinwag with Olivia, a whiz at data-driven marketing, about how AI is completely transforming email. We’re not talking about your nan’s email blasts anymore; we’re diving deep into hyper-personalisation – tailoring...
Influencer Magic: Unlocking Facebook’s Potential

Influencer Magic: Unlocking Facebook’s Potential

Right, let’s dive straight in! I recently had a cracking chat with Ellis, a real whizz when it comes to navigating the, sometimes murky, waters of Facebook influencer marketing. I wanted to get their take on how businesses can actually leverage collaborations...
Email Alchemy: Turning Churn into Cheers!

Email Alchemy: Turning Churn into Cheers!

Right, so I recently had a fascinating chat with Georgia, a data wizard and email marketing guru, about something that’s been keeping me up at night: churn. We all hate it, right? Losing customers is a real pain. But Georgia’s been working on some...
X Marks the Spot: Unlocking Social Commerce Gold

X Marks the Spot: Unlocking Social Commerce Gold

Right, so I was chewing the fat with Peter the other day about how we could really turbocharge our sales using X. You know, ditch the old ‘link in bio’ routine and get properly interactive. We were specifically diving into the deep end of social commerce...