Persona Power-Up: LinkedIn Lead Gen Secrets Revealed!

Persona Power-Up: LinkedIn Lead Gen Secrets Revealed!

So, I recently had a cracking chat with Gracie, a marketing whizz I’ve admired for ages, about innovative ways to use LinkedIn for new business. We dove deep, but what really stuck with me was her absolute mastery of hyper-personalised content. I’m talking...
Chatbots & Happy Customers: A Messenger Revolution

Chatbots & Happy Customers: A Messenger Revolution

Right, so, I had a proper chinwag with Dominic the other day about something that’s been buzzing in my head – how to use Facebook Messenger for customer service and, you know, actually get more business through it. It’s not just about replying to messages;...
Facebook Employee Advocacy: Cracking the Code!

Facebook Employee Advocacy: Cracking the Code!

Right, let’s talk Facebook and turning our employees into brand champions! I was chatting with Callum the other day about this, specifically around setting up an employee advocacy program. It’s about so much more than just asking people to share company...
Unlocking Leads: Sales Navigator Secrets Revealed!

Unlocking Leads: Sales Navigator Secrets Revealed!

Right, let’s talk Sales Navigator. I was chatting with Muhammad the other day, and he was telling me about how he’s been absolutely killing it with lead generation using LinkedIn. His secret? He’s become a total wizard with Sales Navigator’s...