Alright folks, grab a cuppa! Today, I’m spilling the tea on something that’s seriously boosted my clients’ local Facebook game: psychographics. I recently sat down with Poppy, a whiz when it comes to crafting engaging local Facebook campaigns, and...
Unlocking Business Growth: My Journey Integrating Facebook Data into a Winning Content Strategy
Right, let’s talk about something I’m genuinely passionate about: leveraging Facebook data to fuel a truly effective content strategy. It’s not just about posting pretty pictures and hoping for the best; it’s about understanding your audience on a...
Video Killed the Cold Call: My Chat About LinkedIn Sales Navigator & Personalised Video
Right, so I sat down with Molly the other day, a total whizz when it comes to lead generation. We were chewing the fat about innovative ways to drum up new business on LinkedIn, and I got her to spill the beans on something she’s been killing it with: personalised...
Email’s Next Level: Personalisation Without the Privacy Panic!
So, I recently had a fascinating chat with Harriet, a data scientist deep in the weeds of machine learning, about the future of email. And let me tell you, the future isn’t just about fancy templates; it’s about truly understanding each recipient without...
Conquering Event Fatigue: My Journey Crafting AI-Powered, Irresistibly Personalised Event Invitations
Right, let’s talk about event fatigue. You know the feeling, don’t you? That overwhelming sense of ‘not another event invitation!’ clogging your inbox. As a writer, I’ve always been fascinated by communication, and this phenomenon felt like a...
Facebook Funnel: AR & Engagement Gold!
Right, so I was chatting with Abbie the other day – she’s a whiz when it comes to social media marketing – about this whole ‘Future of Facebook Engagement’ thing. Specifically, we were digging into how Interactive Experiences and Augmented Reality...
Cracking the Code: Dynamic Pricing & the Loyal Custom…
Stopping the Churn: AI’s Personalised Email Rescue!…
Level Up Your Leads: Gamifying X for Business Growth
My Segmentation Salvation: How Psychographics Transformed…
Unlock Content Gold: The Power of Knowing Your Audience
X Marks the Spot: Personalisation Without the Privacy Pan…
Privacy-Preserving Personalisation: My Deep Dive into Fed…
Beyond the Numbers: How Psychographics Unlock Hyper-Perso…
Unlocking Untapped Potential: Storytelling and the Compet…
Unlocking ROI: AI Customer Support and Personalised Email…
