Right, so yesterday I had a cracking chat with Peter about levelling up our Facebook game – not just posting memes and hoping for the best, but really digging into interactive experiences and AR. We were brainstorming innovative ideas for using Facebook to snag new...
Segmentation Secrets: Unlocking Campaign Success
Right, let’s dive straight in! I recently had a brilliant chat with Thomas, a marketing guru with years of experience under his belt. We talked about a topic close to my heart, and crucial for any marketer aiming for real impact: the magic of accurate audience...
Unlocking Tomorrow’s Customer: How Behavioral Economics and Segmentation Drive Predictive Power
Right, let’s talk about predicting the future – well, the future of your customers anyway. It sounds like something out of a sci-fi film, but honestly, when you intelligently combine audience segmentation with the principles of behavioural economics, you can get...
Riding the Data Wave: Personalising Emails with Real-Time Magic
Alright folks, grab a cuppa, because today we’re diving deep into the fascinating world of hyper-personalised email marketing. I recently had a brilliant chat with Lily, a real whiz in the email marketing scene, and she blew my mind with her insights on using...
X Marks the Spot: Loyalty & Engagement Unleashed!
Alright folks, grab a cuppa, because I just had a fascinating chat with Sophia about revolutionising loyalty programmes using… you guessed it, X (formerly known as Twitter)! We’re diving deep into how to truly leverage X to build a thriving community and...
Facebook’s Secret Sauce: Data-Driven Content That Converts
Right, so I sat down with Jay the other day, a proper Facebook whizz, to pick his brains about leveraging data for content strategy. I was drowning in analytics, knowing something useful was in there, but struggling to actually, you know, use it. Jay, ever the legend,...
Decoding Decisions: Psychographics in B2B CRM
Decoding Minds, Not Just Faces: My Chat with Georgia on P…
Turning Twitter Troubles into Triumphs: A Crisis Comms Ma…
Onboarding Nirvana: Cracking the Code with Hyper-Personal…
Turning Tweets into Treasure: Employee Advocacy on X
X Marks the Spot: Unlocking Social Commerce Gold
Hyper-Personalisation: Turning X Conversations into Custo…
X Marks the Spot: Loyalty Unleashed!
Unlocking Facebook Gold: User Stories as Your Secret Weap…
AI-Powered Invites: A Game Changer?
