X Marks the Spot: Employee Advocacy Gold!

X Marks the Spot: Employee Advocacy Gold!

Right, so I just wrapped up a cracking chat with Adam, the head of social strategy over at ‘Innovate Solutions’, and let me tell you, my brain is buzzing! We were diving deep into how they’re leveraging X (formerly known as Twitter, of course) to...
LinkedIn Badges: Level Up Your Business?

LinkedIn Badges: Level Up Your Business?

Right, so I had a really interesting chat with Kieran the other day about how to inject some life into our LinkedIn strategy. We’ve been posting regularly, sharing industry news, you know, the usual. But honestly, it felt a bit…flat. Kieran, being the ideas guy...
Pixel Power: Turning Influencer Engagement into Sales!

Pixel Power: Turning Influencer Engagement into Sales!

Right, so I sat down for a cuppa (Yorkshire Gold, naturally) with Brooke the other day. Brooke is a bit of a wizard when it comes to Facebook ads, and I wanted to pick her brain about something I’ve been wrestling with: how to really make influencer campaigns on...
LinkedIn Gold: Turning Connections into Customers

LinkedIn Gold: Turning Connections into Customers

Right, so I grabbed a virtual coffee with Lydia the other day, someone who’s been absolutely smashing it on LinkedIn when it comes to building a real brand community. I wanted to pick her brain on how she’s managed to not just amass a following, but...