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Unlocking the Future: AI-Driven Sentiment Insights in Influencer Marketing

Unlocking the Future: AI-Driven Sentiment Insights in Influencer Marketing

by Marcie Terman | Aug 25, 2024 | Blog

Stepping into the world of influencer marketing, I felt like I was navigating uncharted waters, where opinions and sentiments can make or break a campaign. The intriguing mix of data, human emotions, and technology led me to a crossroads: the advent of AI-driven...
Unlocking E-commerce Success: My Journey with Social Media Analytics

Unlocking E-commerce Success: My Journey with Social Media Analytics

by Marcie Terman | Aug 24, 2024 | Blog

As an e-commerce entrepreneur, I often felt like I was navigating through an endless sea of data. It wasn’t until I discovered the power of social media analytics that I truly began to see significant improvements in my business. Let me take you through my journey of...
Selling Online 2024: The Increasing Role of Social Networks in Business Purchasing Decisions

Selling Online 2024: The Increasing Role of Social Networks in Business Purchasing Decisions

by Marcie Terman | Aug 23, 2024 | Blog

Today, social networks have emerged as pivotal players in business purchasing decisions. This shift is natural; after all, people have always turned to their peers for recommendations. Whether it’s validating the reliability of a car, noticing its popularity...
Cracking the Code: Using AI to Analyse Competitor Hashtag Strategies and Trends

Cracking the Code: Using AI to Analyse Competitor Hashtag Strategies and Trends

by Marcie Terman | Aug 23, 2024 | Blog

In today’s digital age, staying ahead of the competition requires more than just innovative products and services; it demands a keen understanding of social media strategies. One of the most potent tools in a marketer’s arsenal is the use of hashtags. Recently,...
Chatbots: The Unsung Heroes of Influencer Marketing Campaigns

Chatbots: The Unsung Heroes of Influencer Marketing Campaigns

by Marcie Terman | Aug 22, 2024 | Blog

As someone who has dipped their toe into the bustling world of influencer marketing, I’ve found that leveraging the power of chatbots can be a game-changer. It wasn’t until I started using them in my campaigns that I truly appreciated their potential. Let me walk you...
Maximising Engagement: The Power of Seasonal and Trending Visuals

Maximising Engagement: The Power of Seasonal and Trending Visuals

by Marcie Terman | Aug 21, 2024 | Blog

As someone who has spent the better part of a decade navigating the ebbs and flows of social media, I can tell you that staying relevant often feels like trying to hit a moving target. One of the most effective strategies I’ve discovered to keep my audience...
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