Right, let’s talk budgets. Not the nail-biting, spreadsheet-staring kind, but the empowered, ‘this-is-going-to-work’ kind. For years, we were throwing money at the wall, hoping something – anything – would stick. Our marketing felt scattershot, and the returns...
Diving Deep: Hyper-Personalised Email Courses and the Future of Learning
Okay, let’s talk about something I’m genuinely excited about: hyper-personalised email courses. I’ve been wrestling with the age-old question – how do we make online learning truly engaging and effective? For years, we’ve relied on traditional platforms, but I...
Email Alchemy: Turning Data into Design Gold
Right, let’s dive into the rabbit hole of hyper-personalised email design! I recently had a brilliant chat with Isabella, a leading expert in AI-driven marketing, and she completely blew my mind with her insights on crafting emails that resonate on a deeply...
Listening In: Turning Facebook Chatter into Product Gold
Right, so I grabbed a virtual coffee with Kiera the other day – she’s a proper whizz when it comes to using Facebook in ways that actually drive business, not just rack up likes. We were chewing over the topic of social listening and sentiment analysis,...
Level Up Your Emails: Gaming the System with AI!
Right, so, I had a really interesting chat with Spencer the other day about completely revolutionising email marketing. We’re talking beyond the standard ‘Hi [Name], here’s a discount’ malarkey. We’re diving deep into...










