Right, let’s talk Facebook Workplace. Now, I know what you might be thinking: ‘Facebook? For work? Seriously?’ And honestly, I was a bit skeptical myself at first. We were already using a hodgepodge of tools – email chains that resembled...
Beyond the Bio: Cracking LinkedIn Lead Gen Ethically
Right, so I was chewing the fat with Gabriel the other day – you know, bouncing ideas around about how to squeeze more juice out of LinkedIn for business generation. We’ve all got the basics down: profile optimisation, targeted connections, churning out content…...
LinkedIn Lead Gen: Ditching InMail, Diving into Data
So, I was chatting with Benjamin the other day – he’s a whizz at generating leads for his SaaS business – and we got onto the topic of LinkedIn. We both agreed that the days of relying solely on InMail for lead generation are well and truly over. People are...
Building Bridges, Not Barriers: My Journey with Personalized Shopping via Messenger Bots
Right, let’s talk shop. For months, I’ve been knee-deep in the world of Facebook Messenger bots, specifically exploring how they can revolutionise the shopping experience. Not just making it easier, but truly personalized. I’m talking about moving...
LinkedIn Events: My Secret Weapon for Hybrid Networking and Lead Capture (and How You Can Use It Too!)
Okay, let’s be honest. We’ve all been to those webinars that feel… well, a bit like shouting into the void. You present, maybe get a few questions at the end, and then… crickets. I was stuck in that rut too, desperately searching for a way to make my...
Turning Facebook Chatter into Product Gold!
So, I was chatting with Anthony the other day, bouncing around ideas about how to really leverage Facebook for product development. You know, go beyond just posting updates and actually listen to what people are saying. We were diving deep into this whole idea of...
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