Right, so I had a cracking chat with Madeleine the other day about all things X (formerly known as Twitter), and how businesses can actually use it to generate some serious leads. Forget just posting witty one-liners, we’re talking about digging deep into the...
Turning Facebook Chatter into Product Power!
Right, so I was chatting with Louie the other day – he’s a bit of a marketing whiz – and we got onto the topic of Facebook. Not just posting pretty pictures and hoping for likes, but really listening to what people are saying. We were kicking around ideas on how...
Ditch the Viral, Embrace the Watch: My Chat About Facebook’s Long-Form Potential
So, I recently had a brilliant chat with Alisha, a marketing whiz who’s been knee-deep in the world of Facebook for years. We were chewing over the whole ‘viral video’ obsession and how, actually, businesses are starting to wake up to something much...
Email Nirvana: Personalization Without the Privacy Panic!
Hey everyone! So, I’ve been diving deep into the world of email marketing lately, trying to figure out how we can truly personalize the experience without, you know, selling our souls (or our customers’ data!). I managed to snag an interview with George, a...










