Unlocking ROI: LinkedIn Learning as a Lead Magnet

Unlocking ROI: LinkedIn Learning as a Lead Magnet

So, I recently had a fascinating chat with Katherine, a real whizz when it comes to LinkedIn Learning and skill-based marketing. We were chewing the fat about how businesses can actually measure the return on investment (ROI) of their LinkedIn Learning initiatives,...
Personal Touch, Powerful Profit: AI Recommendations

Personal Touch, Powerful Profit: AI Recommendations

Right, let’s talk about turning ‘X’ – in our case, sophisticated AI and machine learning – into a genuine revenue generator through personalized product recommendations. I was just chewing the fat with Edward the other day about this, and it got me...
Unlocking LinkedIn: From Learning to Leads

Unlocking LinkedIn: From Learning to Leads

Right, let’s dive into this LinkedIn thing. I was chatting with Noah the other day – proper marketing whizz, that one – about innovative ways to generate new business on LinkedIn, and our conversation kept circling back to LinkedIn Learning and this whole...