Marcie Terman

Building Trust: My Journey Crafting Ethical AI-Powered Recommendations

by Marcie Terman | Aug 7, 2025 | Blog

Right, let’s talk about something that’s been consuming my thoughts lately: using AI to deliver truly personalised product and service recommendations. We’re not just talking about ‘Customers who bought this also bought that’ – we’re diving...

My Journey: Demystifying AI for Supply Chain Pros and Finding New Business

by Marcie Terman | Aug 6, 2025 | Blog

Right, let’s talk about AI in supply chains. I know, it sounds intimidating. Believe me, when I started, I felt like I was wading through alphabet soup – RNNs, CNNs, NLP… the list goes on! But I’ve come out the other side, and I’m here to tell you...

Pixel Perfect Profits: A Chat About Facebook Live Gold

by Marcie Terman | Aug 5, 2025 | Blog

Right, so I was just having a cracking chinwag with Scott, a proper Facebook ads whiz, about innovative ways businesses can actually generate new business on Facebook. Forget just vanity metrics; we’re talking real, tangible leads and sales. We were kicking...

Beyond the Like Button: Cracking Facebook Conversions

by Marcie Terman | Aug 4, 2025 | Blog

Right, let’s dive in! I had a cracking chat with Ben the other day about really making Facebook sing for business, you know, going beyond just racking up likes. We were brainstorming how to use Facebook’s data – and trust me, there’s a lot of it – to actually...

Facebook Fortune Teller: Predicting Content Success!

by Marcie Terman | Aug 3, 2025 | Blog

So, I was chatting with Laura the other day – she’s a marketing whiz, always on the cutting edge – and we got deep into the weeds about Facebook. Not just cat videos and political rants, but the real potential for using it to drum up new business. Specifically,...