Marcie Terman

Unearthing Hidden Gold: My Adventures with LinkedIn Sales Navigator’s Boolean Search

by Marcie Terman | May 7, 2025 | Blog

Right, let’s talk LinkedIn Sales Navigator. I’ve spent countless hours wrestling with it, and I’m finally ready to share some of the juicier insights I’ve gleaned. Forget scraping by with basic keywords; we’re diving deep into the realm...

Kingdom Come: Facebook Groups as Goldmines

by Marcie Terman | May 7, 2025 | Blog

Right, so I sat down with Mason the other day – a proper whiz when it comes to Facebook marketing – to pick his brain about something I’ve been wrestling with: turning Facebook Groups into genuine lead generators, not just digital tumbleweeds. We were chatting...

LinkedIn Company Page Magic: From Static to Standout!

by Marcie Terman | May 6, 2025 | Blog

Right, let’s get down to brass tacks. I recently had a cracking chat with Logan, a real LinkedIn whizz, about how businesses can actually use their company page to attract new clients. Not just have it sit there looking pretty (or, let’s be honest, often a bit...

My Facebook Ads Journey: How A/B Testing & Analytics Transformed Local Business Campaigns

by Marcie Terman | May 5, 2025 | Blog

Right, so I’ve been wrestling with Facebook Ads for local businesses for a while now, and I’ve learned a thing or two (mostly through trial and error!). It’s not enough to just throw an ad out there and hope it sticks. We need a data-driven approach. Let...

Level Up Your Facebook Game: From Insights to Interaction

by Marcie Terman | May 5, 2025 | Blog

Right, so, the other day I was chatting with Noah, a whizz-kid marketer, about something I’ve been wrestling with: how to really make Facebook work for generating new business, not just posting pretty pictures. We got deep into the rabbit hole of engagement,...