Marcie Terman

My X-perience: Level Up Event Promotion with Influencers and Thought Leaders

by Marcie Terman | Feb 19, 2026 | Blog

Right, so I’ve been diving deep into the world of X (formerly Twitter, obviously!) for event promotion. It’s a constantly evolving beast, isn’t it? But the potential for reaching a wider audience and driving those registration numbers up is genuinely...

Email’s Evolution: From Blast to Bespoke

by Marcie Terman | Feb 18, 2026 | Blog

So, I was chatting with Billy the other day, and we got onto the topic of email marketing – specifically, how utterly transformative AI is becoming. Billy, who runs a subscription box service for rare teas, was clearly feeling the pain of generic email blasts and...

Subject Line Secrets: Unlocking Email Magic with AI

by Marcie Terman | Feb 17, 2026 | Blog

Right, let’s dive into something I’ve been buzzing about – AI-driven email personalisation. I was chatting with Daniel the other day, a marketing whizz, and he completely blew my mind with some of the real-world examples he’s seen. We’re not...

Level Up Your Emails: Interactive Magic with AI

by Marcie Terman | Feb 16, 2026 | Blog

Right, so I was chatting with Lauren the other day, and we got deep into the rabbit hole of personalised email marketing – specifically, how interactive and gamified experiences are changing the game. Lauren’s been experimenting with AI-powered email campaigns...

Unlocking Competitive Advantage: My Journey with Audience Segmentation and Psychographic Profiling

by Marcie Terman | Feb 14, 2026 | Blog

Alright, buckle up! Let me tell you about my deep dive into audience segmentation and psychographic profiling. It’s not just some marketing buzzword; it’s a game-changer, especially when you want to carve out a real competitive edge in your market....