LinkedIn Gold: Mining Data for Sales Success

LinkedIn Gold: Mining Data for Sales Success

Right, let’s talk LinkedIn and how we can actually make it pay the bills, shall we? I recently had a cracking chat with Skye, a proper LinkedIn whizz, about how to move beyond just collecting connections and actually turn them into paying customers. Her...
Crystal Gazing with X Data: A Personalised Future

Crystal Gazing with X Data: A Personalised Future

Right, let’s dive in. I was chatting with Logan the other day about some genuinely exciting stuff – how we can use “X” data (think social media posts, interactions, profile information…that kind of thing) to really understand our customers and, crucially, predict what...