Marcie Terman

Chatbots: More Than Just a Helping Hand, They’re Business Builders!

by Marcie Terman | Sep 6, 2025 | Blog

So, I recently had a brilliant chat with Gracie, a real whizz when it comes to leveraging technology for customer service. We were chewing the fat, really, about how businesses can use tools like chatbots and natural language processing (NLP) – let’s call them...

Cracking the Code: How LinkedIn Recruiting Can Fuel Your Lead Generation Engine

by Marcie Terman | Sep 5, 2025 | Blog

Right, let’s talk LinkedIn. I’ve spent a fair amount of time wrestling with its algorithm, trying to understand how to make it work for me, not against me. And honestly, it’s been a game-changer, especially when it comes to viewing recruiting as a...

Unlocking LinkedIn: Employee Voices as Your Strongest Asset

by Marcie Terman | Sep 4, 2025 | Blog

Right, so I recently had a really interesting chat with Brandon about how companies can really leverage LinkedIn to boost business. We weren’t just talking about the usual company page updates; we were diving deep into employee advocacy programs and how to do...

Geo-Targeting Gold: My LinkedIn Journey to Local Business Development

by Marcie Terman | Sep 3, 2025 | Blog

Right, let’s talk LinkedIn. For ages, I treated it like a global networking buffet, grabbing bits and pieces without really thinking about who I was serving. Turns out, that’s not the recipe for success, especially when your goal is local business...

Unearthing Hidden Gems: Micro-Trends with X

by Marcie Terman | Sep 2, 2025 | Blog

Right, so, picture this. I was chatting with Francesca the other day, bouncing ideas around about new business ventures. We were really getting into how ‘X’ – in our case, let’s say X is cutting-edge social listening – can be a total game-changer for...