Marcie Terman

Harnessing the Power of Sentiment Analysis in Social Media Advertising

by Marcie Terman | Aug 8, 2024 | Blog

I remember the first time I stumbled upon the concept of sentiment analysis. The idea of using artificial intelligence to gauge the emotional tone of text seemed almost magical. Little did I know that this technology would soon revolutionise my approach to social...

Mastering the Art of Brand Voice on Social Media

by Marcie Terman | Aug 7, 2024 | Blog

When I first embarked on my journey to engage customers with my brand voice on social media, I had no idea just how transformative it would be. It was a learning curve, but by following a few best practices, I managed to create a distinctive and engaging presence that...

Unlocking Customer Loyalty: My Journey with Social Media Analytics

by Marcie Terman | Aug 6, 2024 | Blog

Embarking on the journey to understand the real impact of social media interactions on customer retention has been both enlightening and transformative. As someone who has always been fascinated by data and its potential to drive business decisions, diving into this...

The Magic Behind the Curtain: Revealing Your Business Process with Authentic Visuals

by Marcie Terman | Aug 5, 2024 | Blog

Hey there! Have you ever wondered what really goes on behind the scenes of a thriving business? Well, you’re in for a treat because today, I’m pulling back the curtain and giving you a sneak peek into how showcasing your business process with authentic visuals can...

Harnessing AI-Driven Sentiment Analysis for Better Influencer Partnerships

by Marcie Terman | Aug 5, 2024 | Blog

When I first heard about AI-driven sentiment analysis, I was intrigued but also sceptical. As someone who has worked with influencers for years, the idea of a machine interpreting human emotions felt like a leap. However, my curiosity won, and I decided to dive into...