Right, let’s talk LinkedIn. We all know it’s important, but are we truly leveraging its power, especially when it comes to generating new business? I’ve spent the last few months diving deep into innovative ways to use the platform, and one tactic,...
Predicting Problems, Empowering People: My Chat About Mobile-First Maintenance
Right, so I recently had a cracking conversation with Andrew about something I’m seriously passionate about: making life easier for field service technicians through clever tech. Specifically, how predictive maintenance, fuelled by the power of (let’s call it)...
LinkedIn Groups Evolved: Exclusive Communities & Real Value
So, I was chatting with Aidan the other day about LinkedIn Groups – not just the standard ones, but a revamped, more powerful approach. We were digging into how to build real communities, the kind that drive serious business results, specifically within the space of...
Quizzes, Clicks, and Ca-Ching: Facebook’s Secret Sales Weapon
Right, let’s talk Facebook! I was chatting with Daisy the other day, a marketing whizz, and we got onto the topic of how businesses are really missing a trick with Facebook quizzes. Forget just likes and shares – we’re talking about serious data-driven...
AI: The Upsell Whisperer
Okay, so, I recently had a fascinating chat with Kieran – a real whizz when it comes to leveraging AI in the business world. We were diving deep into how to use AI not just to sell more, but to actually provide better service through intelligent recommendations. Think...
Cracking Facebook with Co-Creation: My Chat with Michael
Okay, so I was just chatting with Michael the other day about Facebook, and how everyone’s always moaning that organic reach is dead. He’s a marketing whiz, particularly when it comes to the influencer scene, so I wanted to pick his brain about how to...
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